Ecommerce Industry Analysis :: essays research papers

Industry Analysis: On-Line Higher Education Industry Today’s industries of Higher Education are witnessing a burgeoning interest in the use of the Internet. The rise of the Internet, by information technologies and business application, represents a large base of potential customers for e-commerce activities. Generally, it can be said that e-commerce is a highly significant way of conducting business. For that very reason, a widespread of universities and colleges actively exploit opportunities created by the growth of e-commerce by initiating on line courses and degrees to accommodate this demand. This industry analysis will capture the principal effects that e-commerce, i.e. on line courses, may have, as compared to those of conventional Higher Education Industries, as well as explore the barriers and opportunities that may face each. These issues are examined using market research, newspaper articles, and annual industry reports. Higher Education Firms are undertaking growing numbers of e-commerce initiatives and increasingly offering on-line incentives required to participate in the growing online market. A range of on-line incentives includes expedited degrees, decreased tuition fees and minimal face-to-face time with instructors. However, to realize these gains of on-line courses and the associated incentives requires fundamental Internet knowledge and a high degree of competency with on-line universities in offering adequate resources. Higher Education institutions are producers of information concentrated products, and may face a raft of challenges when instilling these new competencies. The Gartner Group estimates that firms creating e-commerce sites spend $1 million in the first five months, and $20 million for a place in cyberspace that sets them apart from the competition. These costs are projected to increase at a rate of over 25% per year over the next two years. An examination of the annual reports of Online Higher Education companies reflects the magnitude of these costs. South University’s annual report for 2003 reveals that the firm spent $152 million on advertisement, equipment, and software, amounting to 9% of their annual revenues for the year. This figure for Capella.edu is $34 million (16% of revenue). Once these investments are in place, the costs of entry into virtual universities mainly include considerable marketing expenses. Activities such as the placement of banner ads in portal sites are $12 million (12% of revenue). Transaction and organizational costs affect every educational institution. The potential of Virtual Universities to reduce these costs is most important, because the cost affect the consumers. Comparisons to campus education also create economic challenges to online institutions.

Palm Hospital Notes

Palms Hospital (Traditional Project Analysis) Palms Hospital * 250 bed capacity; investor owned; Islamorada, Florida * Founded in 1946 by Rob Winslow, went back in 1967 after the war * High economic growth, population expansion Acknowledged to be one of the leading healthcare providers in the area * Currently evaluating a proposed ambulatory (outpatient) surgery centre * More than 80% o all outpatient surgery is performed by specialists * Minor procedures take about one hour or less, major procedures take two or more hours * About 60 percent of the procedures are performed under general anesthesia, 30 percent under local anesthesia, 10 percent under regional or spinal anesthesia * Operating rooms built in pairs for prep and surgery efficiency * Outpatient surgery market has experienced significant growth since the first ambulatory centre opened in 1970; 1990 – 2. million surgeries, 2009 – more than 20 million surgeries * Growth was fueled by three factors: rapid advance ments in technology made it possible for inpatient surgeries to be performed as outpatient surgeries,; Medicare has been aggressive in approving new minimally invasive surgery techniques, meaning number of Medicare patients who use outpatient surgery services has grown substantially; patients prefer outpatient surgeries for convenience, and third party payers prefer them for less cost * Inpatient surgery numbers have been flat due to these factors over the last 20 years; outpatient procedures grow at 10% annually * No other outpatient surgery centre exists in Palms Hospital’s immediate environment, but rumors about physician owned facilities are surfacing * Palms Hospital owns a land adjacent to the facility that would be a perfect location for the new ambulatory surgery centre; the land was bought for $150,000, spent $25,000 to clear the land (also expensed for tax purposes) to put sewer and utility lines. If sold today, the land will ring in $200,000. * The supposed buildin g will house four operating suites that will cost $5,000,000 plus another $5,000,000 for equipment costs for a total of $10,000,000. *Note: the building and the equipment fall into the modified accelerated cost recovery system (MACRS) five-year class for tax depreciation purposes; in reality, the building has to be depreciated over a longer period than the quipment * Although the project may have a longer life, the hospital assumes a five-year life in its capital budgeting analyses and then approximates the value of the cash flows beyond year 5 by including a terminal/salvage value in the analysis; to estimate this value, the hospital uses the market value of the building and equipment after five years, which in this case is $5M before taxes, excluding land value. *Note: taxes must be paid on the difference between an asset’s salvage value and tax book value at termination; for example, if an asset that cost $10,000 is depreciated to $5,000 and then sold for $7,000, the firm owes taxes on the $2,000 excess in salvage value over tax book value * Expected volume for this centre is 20 procedures a day, with an average charge of $1,500 but charity care, bad debts, managed care plan discounts and other allowances lower the net revenue amount to $1,000; the centre will be open 5 days a week, 50 weeks a year, 250 days out of the year.Labor costs are expected to run at $918,000 a year excluding fringe benefits; utility costs run at $50,000 a year * If the centre is built, hospital’s cash overhead will increase by $36,000 annually, primarily for housekeeping, building and grounds maintenance; centre will be allocated $25,000 of the hospital’s current $2. 8M administrative overhead costs. On average, each procedure will require $200 in expendable medical supplies, including anesthetics. The hospital’s inventories and receivables, as well as accruals and payables will increase. Overall change in net working capital is expected to be small, the refore not imperative to the analysis. The hospital’s tax rate is 40%. * Inflation – one of the most difficult factors to deal with in project analysis. Input costs and charges have been rising at twice the rate of overall inflation. Inflationary pressures are highly variable.Analysis is started by assuming that both revenues and costs, except for depreciation, will increase at a constant rate – which they project will be at 3%. * Board members’ concerns – wants to make sure that a complete risk analysis including sensitivity and scenario analysis is performed before the proposal is presented (board was forced to close a daycare that appeared to be profitable but turned out to be a big money loser – 2 years ago) * Another concern would be the impact of the centre on the current volume of inpatient surgeries. Surgery department head projected that the outpatient surgery centre could siphon off up to $1,000,000 in cash revenues annually, hat c ould lead to a $500,000 reduction in annual cash expenses * The data developed for risk analysis were as follows: three input variables are highly uncertain – number of procedures per day, average revenue per procedure, building/equipment salvage value. If another centre was built to compete with theirs, number of procedures could be as low as 10 a day, but if acceptance to their centre is strong, they could be doing 25 procedures a day. * Net average revenue (cost of procedure) is $1000. But if surgery severity is high, net average revenue could be $1,200. If severity is low, it could be $800. If real estate and medical equipment values stay strong, salvage value could be as high as $6M, but if it weakens, it’ll be as low as $4M – considering that the average salvage value is $5M. Another board member question why the scenario analysis only had three scenarios and suggested 5 or 7. * Based on historical scenario analysis data that use best case, worst case, and most likely, the hospital’s average project has a coefficient of variation of NPV (net present value) in the range of 1. 0-2. 0 and the hospital typically adds or subtracts 4 percentage points to its 10 percent corporate cost of capital to adjust for differential project risk. * Note: the case asks us to conduct complete project analysis and present findings. It suggests the application of Monte Carlo simulation (but that is bullshit because that’s the simulation you need a computer software for).

Februarius

When Romes founder established the calendarHe determined thered be ten months in every year.You knew more about swords than stars, Romulus, surely,Since conquering neighbours was your chief concern.Yet theres a logic that might have possessed him,Caesar, and that might well justify his error.He held that the time it takes for a mothers wombTo produce a child, was sufficient for his year.Ovid Fasti Book 1, A. S. Kline translation The early Roman calendar had only 10 months, with December (Latin decem10) the last month of the year and March the first. The month we call July, the fifth month, was number-named Quintilis (Latin quin-5) until it was renamed Julius or Iulius for Julius Caesar. In The Pre-Caesarian Calendar: Facts and Reasonable Guesses, The Classical Journal, Vol. 40, No. 2 (Nov. 1944), pp. 65-76, 20th-century Classical scholar H.J. Rose explains the 10-month calendar: The earliest Romans of whom we have any knowledge did as many other peoples have done. They counted the moons during the interesting part of the year, when farmwork and fighting were going on, and then waited till the dull times of winter were over and the spring was fairly set in (as it is by March in those latitudes of Europe) to begin counting again. Februarius (February) was not part of the original (pre-Julian, Romulean) calendar, but was added (with a variable number of days), as the month preceding the beginning of the year. Sometimes there was an additional intercalary month. [See Intercalation. Also see: The Origin of the Pre-Julian Calendar, by Joseph Dwight; The Classical Journal, Vol. 41, No. 6 (Mar. 1946), pp. 273-275.] Februarius was a month for purification, as the Lupercalia festival suggests. Originally, Februarius may have had 23 days. In time, the calendar was standardized so that all 12 months had 29 or 31 days, except for Februarius which had 28. Later, Julius Caesar re-standardized the calendar to line up with the seasons. See Julian Calendar Reform. Source [URL web.archive.org/web/20071011150909/http://www.12x30.net/earlyrom.html] Bill Hollons Roman Calendar Page. Plutarch on the Calendar Here is a passage Plutarchs life of Numa Pompilius on the Roman calendar. Sections about the Roman month Februarius (February) are highlighted. He attempted, also, the formation of a calendar, not with absolute exactness, yet not without some scientific knowledge. During the reign of Romulus, they had let their months run on without any certain or equal term; some of them contained twenty days, others thirty-five, others more; they had no sort of knowledge of the inequality in the motions of the sun and moon; they only kept to the one rule that the whole course of the year contained three hundred and sixty days. Numa, calculating the difference between the lunar and the solar year at eleven days, for that the moon completed her anniversary course in three hundred and fifty-four days, and the sun in three hundred and sixty- five, to remedy this incongruity doubled the eleven days, and every other year added an intercalary month, to follow February, consisting of twenty-two days, and called by the Romans the month Mercedinus. This amendment, however, itself, in course of time, came to need other amendments. He also altered the order of the months; for March, which was reckoned the first, he put into the third place; and January, which was the eleventh, he made the first; and February, which was the twelfth and last, the second. Many will have it, that it was Numa, also, who added the two months of January and February; for in the beginning they had had a year of ten months; as there are barbarians who count only three; the Arcadians, in Greece, had but four; the Acarnanians, six. The Egyptian year at first, they say, was of one month; afterwards, of four; and so, though they live in the newest of all countries, they have the credit of being a more ancient nation than any; and reckon, in their genealogies, a prodigious number of years, counting months, that is, as years. That the Romans, at first, comprehended the whole year within ten, and not twelve months, plainly appears by the name of the last, December, meaning the tenth month; and that March was the first is likewise evident, for the fifth month af ter it was called Quintilis, and the sixth Sextilis, and so the rest; whereas, if January and February had, in this account, preceded March, Quintilis would have been fifth in name and seventh in reckoning. It was also natural, that March, dedicated to Mars, should be Romuluss first, and April, named from Venus, or Aphrodite, his second month; in it they sacrifice to Venus, and the women bathe on the calends, or first day of it, with myrtle garlands on their heads. But others, because of its being p and not ph, will not allow of the derivation of this word from Aphrodite, but say it is called April from aperio, Latin for to open, because that this month is high spring, and opens and discloses the buds and flowers. The next is called May, from Maia, the mother of Mercury, to whom it is sacred; then June follows, so called from Juno; some, however, derive them from the two ages, old and young, majores being their name for older, and juniores for younger men. To the other months they g ave denominations according to their order; so the fifth was called Quintilis, Sextilis the sixth, and the rest, September, October, November, and December. Afterwards Quintilis received the name of Julius, from Caesar who defeated Pompey; as also Sextilis that of Augustus, from the second Caesar, who had that title. Domitian, also, in imitation, gave the two other following months his own names, of Germanicus and Domitianus; but, on his being slain, they recovered their ancient denominations of September and October. The two last are the only ones that have kept their names throughout without any alteration. Of the months which were added or transposed in their order by Numa, February comes from februa; and is as much as Purification month; in it they make offerings to the dead, and celebrate the Lupercalia, which, in most points, resembles a purification. January was so called from Janus, and precedence given to it by Numa before March, which was dedicated to the god Mars; because , as I conceive, he wished to take every opportunity of intimating that the arts and studies of peace are to be preferred before those of war. Suggested Reading Why Rome FellNorse Story of CreationNaqsh-i-Rustam: The Tomb of Darius the Great

Definition and Examples of Sarcasm

Sarcasm is a mocking, often ironic or satirical remark, sometimes intended to wound as well as amuse. Adjective: sarcastic. A person adept at using sarcasm is sarcastic. Also known in rhetoric as  sarcasm and the bitter taunt. Sarcasm, says  John Haiman,   is  a particularly transparent variety  of cheap talk or hot air insofar as the speaker is overtly meaning (and saying) the opposite of what he or she ostensibly claims to be saying (Talk Is Cheap: Sarcasm, Alienation, and the Evolution of Language, 1998). Pronunciation: sar-KAZ-um ​​​Etymology: From the Greek, bite the lips in rage Examples and Observations Oh, a sarcasm detector. That’s a really useful invention!(Comic Book Guy, The SimpsonsOh, Lou, my mother would whine, dressed for a cocktail party in her muted, earth-tone caftan. Youre not going to wear that, are you?Whats wrong with this? hed ask. These pants are brand-new.New to you, shed say. Pimps and circus clowns have been dressing that way for years.(David Sedaris, The Womens Open. Naked. Little, Brown and Company, 1997Dr. House: So youre treating professional sports injuries now?Patient: Oh, no, Im not . . .Dr. House: . . . familiar with the concept of sarcasm. Dont sweat it, its new.(Dying Changes Everything, House, M.D.Abed: Another muffin basket, from another actress who wants to be in my next film.Jeff: Does that work?Abed: Yep. Meryl Streep has two Oscars because of her baking. Ah, thats sarcasm, but I forgot to inflect. This sounds way more like sarcasm. Inflection is so interesting.[Abed should have said intonation, not inflection.](Danny Pudi as Abed and Joel McHale as Jeff in Communication Studies. Community, Feb. 11, 2010Neither irony or sarcasm is argument.(Samuel Butler)First, situations may be ironic, but only people can be sarcastic. Second, people may be unintentionally ironic, but sarcasm requires intention. What is essential to sarcasm is that it is overt irony intentionally used by the speaker as a form of verbal aggression.(John Haiman, Talk Is Cheap: Sarcasm, Alienation, and the Evolution of Language. Oxford University Press, 1998 Irony and Sarcasm Classical rhetoricians admired irony as a rhetorical device primarily because of its ability to engage the audiences interest. . . .However, as Aristotle pointed out, irony frequently implies contempt for its target and therefore it must be used carefully. Moreover, while Aristotle observed that irony befit[s] a gentleman, he warns that to be most effective, [t]he jests of the ironical man [should be] at his own expense, not at the expense of others. . . .For example, when [Associate Justice of the Supreme Court Antonin Scalia accuses] the Court of misleadingly describing its previous sex-classification cases, Scalias sarcasm is patent: The wonderful thing about these statements is that they are not actually false--just as it would not be actually false to say that our cases have thus far reserved the beyond a reasonable doubt standard of proof for criminal cases, or that we have not equated tort actions, for all purposes to criminal prosecutions. He is equally sarcastic elsewhere.(Michael H. Frost, Introduction to Classical Legal Rhetoric: A Lost Heritage. Ashgate, 2005) Contrary to frequent usage, irony, the device, does not always communicate sarcasm, the effect. The speaker or authors rhetorical goal may be anything from gentle humor, intended to produce a mutual laugh and so establish rapport between speaker and hearer, to corrosive derision meant to insult the audience or reduce a target to a smoking ruin. What is attempted or achieved (the speech act or illocutionary dimension of the utterance) depends, as always, on the variables of the rhetorical situation, and on how the device and its detection contribute to those variables.(Jeanne Fahnestock, Rhetorical Style: The Uses of Language in Persuasion. Oxford Univ. Press, 2011)Let it be first provided that this figure (sarcasmus) be not used without some great cause which may well deserve it, as arrogancie, insolent pride, wilfull folly, shamefull lecherie, ridiculous avarice, or such like, for it is both folly and rudenesse to use derision without cause: but to mocke silly people, innocents, or men in misery, or the poore in distresse, argueth both the pride of the mind, and the crueltie of the heart.(Henry Peachum, The Garden of Eloquence, 1593)Adrian Monk: This is my assistant, Sharona.Ambrose Monk: Hello, we spoke on the phone.Adrian Monk: Oh, so you can dial a telephone! I was worried. I thought you might be paralyzed, or something.Ambrose Monk: I wasnt paralyzed.Adrian Monk: I was being sarcastic.Ambrose Monk: You were being sardonic. Sarcasm is a contemptuous ironic statement. You were being mockingly derisive. Thats sardonic.(Tony Shalhoub and John Turturro in Mr. Monk and the Three Pies. Monk, 2004)Whatever the reason, I was saddled with this strange name, which meant that I was constantly, constantly, being serenaded with the sometimes you feel like a nut Almond Joy/Mounds jingle, which I would have liked to quote in full, except that Hersheys legal staff denied me permission. I can certainly understand why. God only knows what ruin might befall Hersheys if this j ingle--which hasnt been used in two decades--were suddenly brazenly resurrected by a young Jewish candy freak. One shudders to consider the fallout for the entire fragile candy-trademark-jingle trademark ecosystem.(Steve Almond, Candyfreak, 2004)Sarcasm is related to our ability to understand other peoples mental state. It is not just a linguistic form; it is also related to social cognition.(Dr. Shannon-Tsoory, qtd. by David Adam, Highest Brain Areas Spot Lowest Form of Wit. The Guardian, June 2, 2005)Sarcasm I now see to be, in general, the language of the devil; for which reason I have long since as good as renounced it.(Thomas Carlyle, Sartor Resartus, 1833-34) The Lighter Side of Sarcasm Teen 1: Oh, here comes that cannonball guy. Hes cool.Teen 2: Are you being sarcastic, dude?Teen 1: I dont even know anymore.Homerpalooza, The Simpsons) Leonard: You convinced me. Maybe tonight we should sneak in and shampoo her carpet.Sheldon: You dont think that crosses the line?Leonard: Yes. For Gods sake, Sheldon, do I have to hold up a sarcasm sign every time I open my mouth?Sheldon: You have a sarcasm sign?(Johnny Galecki and Jim Parsons in The Big Bran Hypothesis. The Big Bang Theory, 2007)Leonard: Hey, Penny. Hows work?Penny: Great! I hope Im a waitress at the Cheesecake Factory for my whole life!Sheldon: Was that sarcasm?Penny: No.Sheldon: Was that sarcasm?Penny: Yes.Sheldon: Was that sarcasm?Leonard: Stop it!(Johnny Galecki, Kaley Cuoco, and Jim Parsons in The Financial Permeability. The Big Bang Theory, 2009)

Born February 12, 1809, Charles Robert Darwin Was An English

Born February 12, 1809, Charles Robert Darwin was an English naturalist and geologist. Best known for his bold scientific approach in explaining â€Å"transmutation† or evolution, as it is recently termed, of natural selection. Formulating his theory secretly from 1837-39, after returning aboard the HMS Beagle from a voyage around the world. Charles Darwin published his evolution theory, in his book entitled ‘On the Origin of Species’ two decades after his return in 1959. Darwin’s Evolutionary Theory or Darwinism is considered to be the â€Å"change in the genetic composition of a population during successive generations, as a result of natural selection acting on the genetic variation among individuals, and resulting in the development of new†¦show more content†¦Others believe in Darwin’s theory of natural selection, where it all started about five millions year ago. It is said that there were once apes, different to the known species of the 20th century that advanced genetically as time progressed. Beliefs are held that these apes or Hominines evolved becoming bipedal causing them to walk up right, and their babies to be twisted and turned to pass through the birth canal. Overtime their cognitive abilities allowed them to generate new ideas to build new tools that also increased survival and reproduction. Darwin believed that humans, apes and chimpanzees all share a common ancestry. â€Å"The recent sequencing of the gorilla, chimpanzee and bonobo genomes confirms that supposition and provides a clearer view of how we are connected: chimps and bonobos in particular take pride of place as our nearest living relatives, sharing approximately 99 percent of our DNA, with gorillas trailing at 98 percent† (Wong, 2014). Fossil records today strengthen Darwin’s theory as results concluded that the phylogenic of species and ontogeny of human s evolved from an organism known as the great ape or Hominid- a large tailless primitive that lived 7 million years ago. Darwin’s theory of evolution contains some basic biological principles as it relates to natural selection and contributes to survival, these includes: 1. Variation-Show MoreRelatedDr. Charles. Darwin s Theory Of Evolution1714 Words   |  7 Pages Dr. Charles Robert Darwin was an English naturalist and geologist. He is best known for his contributions to the theory of evolution. He stated that all species have descended over time from common ancestors. With his joint publication with Alfred Russell Wallace he introduced the process called natural selection. Darwin published his theory of evolution in 1859 with a book, On the Origin of Species; many people rejected his idea of natural selection and his theory of evolution. By the 1870’s theRead MoreThe Scientific Theory Of Science And Technology1449 Words   |  6 Pagesused in our everyday lives. We often have no idea how science and technology really affect us. We work and live in a world driven by technology and science. Science is crucial because it has helped form the world that we live in today. Charles Robert Darwin was an English geologist and naturalist, best known for his significant addition to the science of evolution. He had a theory that all species have inherited traits over time from common ancestors, and in a partnership with Alfred Russel Wallace introducedRead MoreThe Theory Of Science And Technology1454 Words   |  6 Pagesused in our everyday lives. We often have no idea how science and technology really affect us. We work and live in a world driven by technology and science. Science is crucial because it has helped form the world that we live in today. 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While Darwin was still in high school, his main interest was nature, he was especially interested in beetles. Darwin’s father, Robert Darwin, who was best known as the father of the naturalist Charles Darwin, wanted Charles to become a doctor. Due to lack on interest in the medicine field, Charles went into Cambridge University toRead MoreCharles Darwin And Jean Baptiste Lamarck, Beliefs Opinions And Theories Of Evolution1341 Words   |  6 Pagesscientists, Charles Darwin and Jean-Baptiste Lamarck, beliefs opinions and theories of evolution will be deconstructed. Charles Darwin’s theory â€Å"It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change† (good reads, Origin of the species quotes, 2016) Charles Robert Darwin, was an English naturalist and geologist, best known for his contributions to evolutionary theory. 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Economics Analysis of Iphone free essay sample

iPhone 5 on the economy is discussed. As everyone already knows, we are still in a great economic recession. It is estimated, however, that the selling of the iPhone to consumers will add approximately 3 billion dollars to the US economy by the end of this year. Within this article, the concept of economic growth is prevalent. With the expected 3 billion dollars expected to be added to the US economy, this would add approximately 1/3 of a percentage point to our economy’s economic growth rate by the end of this year. Compared to the iPhone sales last year for the iPhone 4s, they added approximately . 1-. 2 of a percentage point to the country’s economic growth, which is less than the expected earnings of the iphone 5. The US economic growth rate for this year with the aid of the iPhone 5 is predicted to be somewhere between 2 to 2. percent. This is pretty weak, but factors such as the quality of the product, the quantity supplied, the quantity demanded, and popularity of the good nonetheless is contributing to the country’s overall economic growth. We will write a custom essay sample on Economics Analysis of Iphone or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Going back to the statement of this percentage growth is still pretty week, this is explained when Zandi explains that increased spending on iPhones would mean decreased spending on other things. This can be related to the concept of opportunity cost. For example, if Mary were to spend money on a $200 16GB iPhone 5, then she would have to give up buying those 2 pairs of shoes that she’s been eyeing down at the mall. Another economic concept demonstrated is the effect of quantity demanded of a good on one of its goods complements. With the sales of iPhones going up, then there would be an increased demand for iPhone cases, chargers, earphones, etc because they are complements to the iPhone itself. It is clear that the iPhone 5 is an incredibly popular product already and this article explains the effect of it on the economy today.

Vergils Aenied Essays - Roman Mythology, Aeneid, Euryalus, Virgil

Vergil's Aenied Within the Aeneid, there are many themes contained in the text. One of them is the death of the good and the young in battle. This recurring theme seems to be prevalent in Vergils epic because it most definitely occurs in all battles. When there is battle, there are consequences. Most often these consequence are the death of someone who is seen as not yet ready to die because they are good or young. In Book IX of the Aeneid, lines 402-545, a battle scene and the events leading to it are depicted. Ascanius is leading a troop of Trojan soldiers who want to pass through a place that was unrightfully conquered by Rhamnes. One Trojan decides to single handedly make a path through this place. As the Trojan passes through, he kills many Romans. The Trojan, Euryalus, kills Rhamnes and his slaves. He then kills Remus armor-bearer, charioteer, and horses. Lastly, Euryalus comes upon the lord, Remus. Vergil begins to describe the beheading of Remus, done by none other then Remus, Full on his neck he drives the fatal sword: the gasping head flies off; a purple flood flows from the trunk. Euryalus then kills Lamus, the bold, and Lamyrus, the strong. Euryalus also kills the young Serranus, a good-natured young man who may not have deserved to die. Vergil includes this certain murder in particular because it shows that war shows no mercy, no matter how young or how good. The slaughter in this scene is ended only at the hand of Nisus, Euryalus lover, who proclaims there has been enough blood lust and murder. The group leaves the battle scene with nothing, for they leave the precious load behind. Soon we see that a young boy is left behind because he wants to take some of the bounty that was left from the battle. As Euryalus and Nisus have been gone for some time, Euryalus realizes he has left the boy behind and he retraces his path. When he returns he sees the boy surrounded by three hundred horse lead by Volscens. Euryalus only choice is to shoot an arrow through the boy so that he would not have to suffer at the hands of his captors. Euryalus believes he is rightful in his decision. This again shows how the good and the young do die in battle. This, holding true to the old clich?, all is fair in love and war. In Book XI, lines 818-831, the tale of the turning of fate and the death of a young maiden, Camilla, is told. Camillas father, Metabus was forced from Privernum, and took his daughter so she wouldnt be harmed. While fleeing through the woods, Metabus comes within sight of his enemies. Not knowing what to do, he thinks of jumping into a stream, but stops to think. He decides to bound his daughter within a hollow wooden sheath, and gives his daughter up to the goddess, Phoebe. This story is told by Phoebe and says that once Metabus did this, Then she(Camilla)had been of my celestial train, and shunned the fate that dooms her to be slain. Unfortunately, an older Camilla decided to go into battle and was eventually murdered. Phoebe vows to avenge her murder and bear the brethless body of my maid: Unspoiled shall be her arms, and unprotaned her holy limbs with any human hand. Although Camilla was good and young, and had her fate diverted by the intervention of Phoebe, she was killed. This passage is truly an example of one of the Aeneids many themes: the death of the good and young in battle. Poetry Essays